BARC [hacks]: Årets Eftersyn på sociale medier

This session will be in Danish with a focus on Danish cases.

On this BARC [hacks] we focus on especially Meta (Facebook and Instagram) and Linkedin: how do the algorithms work on the platforms today, what do users respond most positively to and who are they? How do we best invest in our content and how do we best and quickly find the useful data that the platforms collect for us?

The digital specialist agency Respons2Day is strongly focused on profitable digital investments. They will guide us through their approach and experiences with large and small customers from various sectors and give us a helicopter overview of social media in 2024. In a later webinar, we will zoom in on TikTok and Snapchat.

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BARC [hacks] is BARC Scandinavia's monthly Friday session. BARC [hacks] is dedicated to helping cultural institutions strengthen their business, digital solutions, branding and concepts. It is an initiative created to give cultural institutions tools and inspiration to be able to navigate the attention economy and the digital age and thus create more sustainable and effective strategies.

Our BARC [hacks] are rounded off with the opportunity for 30 minutes of reflection in the company of colleagues (for members only!), where in a confidential, collegial space we share concrete challenges and discuss what a possible step for each individual participant could be.

Free for members of BARC Scandinavia's member network.

NB: The webinar is being recorded and recordings will later be made available online for BARC's members.